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Google Early May Search Algorithm Unconfirmed Update Heating Up

Google Logo Melting

Earlier this week, we reported on an unconfirmed Google search ranking update on May 1st and 2nd. Well, throughout the week, things have heated up a lot more, and we are seeing more volatility reported by the tools and more SEO chatter within the community.

Again, Google has not confirmed any update is going on but there are definitely signs of an update taking place.

The April 2023 reviews update was the last official Google update published by Google. That finished on April 25th.

Google Tracking Tools

Let’s start this time with what the automated tools are showing in terms of volatility. Many of them are showing levels of volatility that you’d see from really big core updates. Something big is happening. Here are those graphs:

RankRanger:

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Semrush:

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SERPmetrics:

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Mozcast:

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Advanced Web Rankings:

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Accuranker:

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Cognitive SEO:

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Algoroo:

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SERPstat:

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SEO Chatter

Here is some of the newer chatter since my last report earlier this week. This is what I am seeing SEOs talking about in public forums and online, mostly here and at WebmasterWorld and Black Hat World:

Something big seems to be happening and there is no word from Google on these fluctuations. What are you all noticing?

Forum discussion at WebmasterWorld and Black Hat World.

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