So Google Instant has been live for a while now and Google said it would change how people search, make it faster, more efficient and help them search differently.

Conductor released a study that is showing otherwise. In short, Conductor is saying searcher behavior has not changed since Google Instant launched. Conductor said:

Not all webmasters agree, but from what I see and here – it seems most webmaster would agree. Search referrers, traffic, conversions and so on have not changed for the most part. Google is saying that searchers are finding search results faster, but ultimately I guess it isn’t changing how they search.

Forum discussion at WebmasterWorld.