Google is taking the Apple route and opening up retail stores to sell Chromebooks.

ThisisLondon reports Google has set up a “285sqft pop-up “shop within a shop”, which only sells Google’s Chromebook laptop and a few accessories such as headphones, will run for three months up to Christmas.” The store is at PC World in Tottenham Court Road.

Barker has dozens of pictures of the retail store.

This would be Google’s first ever retail store – how unGoogley is this?

Forum discussion at Google Blogoscoped Forums.