Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
Google: The Medic Update Is Global; All Categories Of Search, Not Just Health
You all know that I named the August core Google algorithm update the Medic Update because it seems highly slanted in terms of the impact it had on the health, medical and fitness niches. But Google is still going with this is a global update.
Beta Google Search Console Adds Verify Sites, Manage Users & Mobile Usability Report
The new beta version of the Google Search Console keeps porting over features from the old version. In this mornings announcement Google said you can now manage users and permissions, add sites and validate ownership and view the mobile usability report.
Google: Manual Actions Are Not Based On A Single Bad Link
Google’s John Mueller said on Twitter that Google does not issue manual actions, search ranking penalties, over a single bad link. The only way to get a manual action is to have a lot more than just one bad manipulative link.
Google: Useful Content Position On A Page Doesn’t Matter
Google’s John Mueller hints that where you place your content on the page doesn’t matter. This comes after Google’s Gary Illyes kind of said the opposite.
Google Doesn’t Always Show “More Results” Button, May Show “Next” Button
I was testing some searches on Google’s mobile search results this morning and for some queries I was able to bring back the “next” button at the bottom of the search results. Google replaced the “next” button on mobile search with a “more results” button back in April. But I can consistently get the next button for specific types of queries.
Google India Toy Basketball Hoop
Here is a photo I found on Instagram of a Googler in the Google India office in Gurgaon playing basketball around the computers and desks with a toy basketball hoop. Subham Pramil, who posted this, w
Other Great Search Forum Threads:
Take a look at the title tag, it’s so long…, Jovan Bojovic on Twitter
“Things not strings” I wrote another small tool for the curious SEO-community https://t.co/nt40AttsII cc @dr_pete @seobythesea @rustybrick @badams and everyone else who loves deep dives into Googles technologies, Valentin Pletzer on Twitter
As someone who wrote about SEO from the beginning, like before it even was called SEO, this article kind of makes smile. It’s a positive, rather than the often negative. And SEO was never gone. Ask any SEO. https://t.co/49rgOu, Danny Sullivan on Twitter
Attention our Korean, Japanese, Vietnamese or Chinese publishers. We recently worked with some of the team to create local language videos for you around some top issues & we hope you’ll find them helpful! Let us know what othe, Google AdSense on Twitter
OK, correction. This is something that automatically may happen for any forum site. We have a similar format for Q&A sites that shows “Top Answers” — that’s the format that uses opt-in with publisher markup.… https://t.co/ag, Danny Sullivan on Twitter
Google keeps tracking you even when you specifically tell it not to, WebmasterWorld
Social Media & Google’s Aug 1 Update, WebmasterWorld
The tab of a mobile Knowledge Panel converts into a mini above panel carousel. Then, after scrolling down & back up becomes full-sized. When moving to a new entity, it becomes a mini People Also Search For carousel. Never seen, Mordy Oberstein on Twitter
Search Engine Land Stories:
The ultimate guide to using Bing Webmaster Tools – Part 3
Don’t miss proven & actionable tactics from Google and Bing
Analysts say Amazon’s advertising business will surpass AWS by 2021
Bing app’s Camera Intelligent Search can solve complex math problems in a snap
New Google Search Console adds mobile usability report, manage users & add site features
Other Great Search Stories:
Analytics
Getting started with Google Analytics for Firebase, Google Blog
Industry & Business
Google expanding again in Seattle, with new tower next to Amazon, The Seattle Times
Negative Keywords Help Defeat Preliminary Injunction–DealDash v. ContextLogic, Eric Goldman
Local & Maps
Google My Business Tips for Franchisees, Location3 Media
Mobile & Voice
Pandora Premium is now available on Google Home speakers, The Verge
Strategy Analytics: Google Closes Gap on Amazon in Global Smart Speaker Market in Q2 2018, Business Wire
Voice search: Uncovering opportunities in different verticals, STAT Search Analytics
SEO
Complete Guide To August 1st Google Medic Update, Ignite Visibility
Google’s August Medic Update: Health & Medical Sites Impacted, 32digital.com
SEO Is Back. Thank God., NY Mag
11 Things You Must Know About Google’s 200 Ranking Factors, Search Engine Journal
27 Resources to Help You Create an Amazing SEO Strategy, State of Digital
A Step by Step Process to a New Site’s Ranking, The SEO Scoop
E-Commerce SEO Best Practices for 2018 (Guaranteed to Boost Sales), HigherVisibility
Find the Keywords you Lost After Google‘s Algorithm Update, SEM Rush
Headline Hoedowns and How The Texas Tribune Integrated SEO into Its Newsroom, medium.com
The Anatomy of an Effective SEO Deliverable [Rank and File], ipullrank.com
PPC
Introducing a new transparency report for political ads, Google Blog
What You Need to Know About Google Ads Bid Strategy, Search Engine Journal
Search Features
Search, Trends and fact checking during the Mexican elections, Google Blog
Other Search