Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
Google Assistant Smart Displays For Viewing, Not Just Listening
Last week, Google introduced smart display support for the Google Assistant. This enables you to not hear responses from the Google Assistant, but also see them. Plus, there is a developer API.
Google: Clear Content Structure Helps But If Done Wrong, Won’t Hurt
Here is John Mueller from Google saying that if you have your content structure out of order, it won’t hurt you but having it in order can help you. This advice does seem a bit contradictory.
Google Search Quality Suffering From PDF Spam? Let Them Know.
Recently I’ve been seeing more and more complaints about PDF spam showing up in Google search. Google asked that if you see these cases, to let them know so they can investigate.
Trump Idiot Googlebomb Fixed?
It looks like Google has fixed the issue with the Googlebomb around searching for idiot in image search results. Donald Trump no longer comes up as often as a week or two ago.
Reminder: Google Link Operator Is No Longer Supported
This is just a quick reminder that Google has confirmed again that the link operator no longer works in search and is no longer supported by Google. Google ended support a year and a half ago.
Google Has Birdie Wall Art In Stairwell
Looks like somewhere in some stairwell in the Google office is special wall art with birdies all over the place. Corrie Davison shared several photos of this wall art on Instagram. This is at the ma
Other Great Search Forum Threads:
I’d focus on when you know there’s an issue that you want to resolve. It’s fine to do it if you’re unsure, but most of the time it’s unnecessary to do it “just in case”.… https://t.co/Pt9K0JeM8H, John Mueller on Twitter
Pruning is good for the health of both plants and lists.…, Kevin Oedekoven on Twitter
Now that Google Site Submit is gone…., BlackHatWorld
Received a notification of @googleanalytics new feature Google Signals Beta mode to help enhance Advertising Features! @rustybrick @sengineland @sewatch @sejournal @seroundtable https://t.co/llgWzfHACI… https://t.co/dLXLjEERHw, Swapnil Pate on Twitter
Search Engine Land Stories:
Bing Ads rolls out Target CPA & Maximize Conversions bidding strategies
María Rebeca Latigo de Hernández, Mexican immigrant rights activist, gets a Google doodle
Other Great Search Stories:
Analytics
The Urchin Software Mafia: Becoming Google Analytics And Where Are They Now, Fresh Brewed Tech
Industry & Business
Google Dance Singapore 2018 – A Recap, Searix Solutions
A Moment To Reflect, Hive Digital Marketing
Elon Musk: “We Could Have Built A Google-like Search Engine”, fossbytes.com
Links & Promotion Building
Reduced Link Graph – A Way to Rank Links, Search Engine Journal
A Guide to Link Building with Blog Comments, Search Engine Journal
Local & Maps
Google’s Path to Becoming the Transaction Layer of the Web, Street Fight
Plan your next trip – Customize Bing itineraries to make them your own, Bing Maps Blog
Mobile & Voice
Purpose-driven ads, voice search, loyalty: 5 killer marketing stats, Marketing Week
SEO
Ask Yoast: How to update images without losing rankings?, Yoast
SEO Power BI Data Cleaning Checklist for URLs, Seer Interactive
Google’s John Mueller on Penalty Recovery, Search Engine Journal
SEO 101: 8 Things That You Should Remember To Attract Clients, BCW
PPC
Check Out The New Google Merchant Center Diagnostics, blog.salesandorders.com
Other Search
Getting an HTTPS migration done in an enterprise environment, Distilled
