Over the past month or so, we have been receiving reports from searchers and advertisers that Google AdWords is showing some funky weird ads. The ads are displaying the first line’s description in the same line as the title of the ad. So the title and 1st line description are the clickable link of the ad.

Pamela Parker covered this at Search Engine Land, but I am still getting reports of this, so I figured I’d cover it.

Here is a screen shot from one of our readers:

The part that reads “Find accounting jobs on Workopolis is the first line description, but here it is being put in the title of the ad. This is happening fairly often.

I am not sure if this is a test or a bug but it is happening every now and then. One advertiser says it is not a bug.

One advertiser posted a thread about this at WebmasterWorld. He said:

If I knew my ads were not being displayed as shown to me within the ad preview window within the AdWords console, I’d be upset. Wouldn’t you? Or would you prefer a really long title?

Forum discussion at WebmasterWorld.

Update: Many are pointing out that this is a test and not a bug. One commented with a statement from their Google account rep:

Update: This is now official, see the AdWords Blog.