This past month we still didn’t get that Penguin update but we are still crossing our fingers. We did see some signs of updates this past month but it wasn’t Penguin – some think possible Panda shuffles.

Google killed off toolbar PageRank and it is only a matter of time until they do the same for RankBrain based on all the misinformation out there. Google updated their quality raters guidelines and expanded their help documents on local SEO ranking. Google also warned about a mobile friendly ranking boost coming in May.

There is much more, so here are the important topics that I think you need to review if you didn’t follow this site on a daily basis. Oh, and if you missed last month, go here.

Google Updates:
Signs Of A Google Update; Not Sure If It Is Penguin…
Former Googler: Google’s Early March Update Gone Unnoticed Long Enough
A Google Update Brewing? Showing Some Signals.

Google RankBrain:
Google: The Top Three Ranking Factors Are Content, Links & RankBrain
Google: RankBrain Does Not Currently Affect Crawling
Google’s Paul Haahr: We Don’t Fully Understand RankBrain

Google PageRank:
Google Really Kills Off Toolbar PageRank – Good Riddance

Google Quality Raters:
Google Updated Quality Raters Guidelines Last Week
Google: Quality Raters Primarily Use Mobile Devices
Google Can Drill Into Search Quality Raters Results To Learn More

Google SEO:
Google Expands Local Ranking Help Document
Google To Boost The Mobile Friendly Ranking Factors In May
Watch Google’s Top Ranking Engineer, Paul Haahr, Talk On How Google Works
Google May Expand App Install Interstitial Penalty To Sneaky & Deceptive Alternatives
Google’s Paul Haahr On Patents For Learning SEO
Google: Machine Learning For Spam Detection & Search Quality Is Coming
Former Google Spam Fighter: Machine Learning Already In Spam Algorithms
Google: Web Spam Algorithms Global But Some Regions Pose More Spam Issues For Google
High Bounce Rates On Web Sites Don’t Necessarily Impact Google Rankings
Google: HTTP/2 Doesn’t Have A Direct SEO Benefit But Makes For Faster Sites
Google: Don’t Worry About Duplicate Content With PDFs & Web Pages
Google On Image Title Attributes For Ranking
Google: isSimilarTo Not Similar To Canonicals
Google: Multiple Title Tags Doesn’t Cause Problems For Us
Google vs. Moz On Clicks Influencing Search Ranking
Google: Space Separated Attributes In Nofollow Still Nofollows The Link
Google: SEOs Are Wrong, 302 Redirects Pass PageRank
Google: Reviews In Original Language On Internationalized Pages Are Acceptable
Opt Out Of Google Feature Snippets With nosnippet Tag
Google: No, We Don’t Understand Text In Images
Google Smartphone Crawler Will Drop iPhone User-Agent For Android
Google Search Analytics Let’s You Save Dynamic Date Range URLs For Reports
Google: Content In aside Tag Treated Similarly To Other Content On Your Page
Google: A Penguin Site Cannot Be Fixed By Google Manually
Google: Why Google Doesn’t Go Over Every Ranking Factor For Webmasters
Google On Why They Use DMOZ: I Have Absolutely No Clue
Coming: Google Search Console May Split Out Where Your Page Showed In The Search Results
Google Repeats: Don’t Remove Authorship Markup From Your Pages
Google Offers Help On Resolving AMP Errors In Search Console
Google’s First Part Of Query Analysis Is Entities Discovery
Google Doing Massive Site Migration Of Blogs From Blogspot To GoogleBlog URL
Google Pre-2005 Use To Test Swapping Position 2 & 4 For Years

Google User Interface:
Google Knowledge Graph Panel Adds Share Feature & More
Google Testing Images In Search Results Snippets
Moz: Google Displaying “People Also Ask” Box More Often To Searchers
Google Image Search Launches Colorized Filter Buttons
Google News Carousel Gets Category Toggle
New: Google Review Snippets In Local Pack
Google Changes Local Reviews – Removes Google+ Page & Simplifies Adding Reviews
Google Testing Removing Reviews From Local Map Results?
Google: AMP Powered News Carousel Only Live In 12 Countries

Misc Google:
Google To Complete Major Redesign For AdWords Over Next 12 Months
Google Revamps Search Advertising Exam For Google Partners
New: Google Analytics 360 Suite

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