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Invalid Click To Call On Google AdWords

Click To Call Phone FraudA WebmasterWorld thread has an advertiser of Google AdWords claiming his click to call campaign is receiving invalid or fraudulent calls.

He said all of a sudden he is receiving an unusual spike in call activities all with no chance on converting those calls. He is wondering if this is a form of invalid clicks or click fraud.

The advertiser wrote:

Have you seen this before? Is it fraud? It is a bug in Google reporting? Is it a bug where your phone number is being listed ion the wrong ad?

Forum discussion at WebmasterWorld .

Image credit to ShutterStock for phone icon.

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