Google has released the 2023 Google Ads safety report sharing that Google has removed 5.5 billion ads, suspended 12.7 million advertiser accounts, restricted over 6.9 billion ads, and restricted ads from showing up on 2.1 billion publisher pages. That is about 6% more ads removed, 90% more suspended advertiser accounts, restricted 60% more ads, and 40% more ads removed from publisher pages when compared to last year.

Here are quotes from Google on these stats:

Here are the raw numbers by year:

Here is the bar chart:

Here are charts from the safety report breaking down these numbers by category:

Google posted on X, “From blocking billions of bad ads to improving verification and transparency for political ads, we’re committed to maintaining a healthy ad-supported internet.”

Duncan Lennox, VP & GM of Google Ads Privacy and Safety also wrote:

You can download the full report over here as a PDF.

Forum discussion at X and WebmasterWorld.