Top 5 This Week

Related Posts

Google AdSense Reports To Remove Invalid Clicks & Impressions

Google AdSense logoGoogle announced on the AdSense blog that effective now, Google is removing not just the earnings associated with invalid clicks but also the clicks and impressions associated with those invalid clicks.

Google explained that they want to reports to be a more “seamless experience” across their products. So while the reports have been removing earnings for invalid clicks, until now they have not been removing the click and impression data for those invalid clicks.

Google says earnings are not effected but you may notice changes to your click and impression data. It also may impact the CPC (cost-per-click) and RPM (revenue per thousand impressions) showing a slightly higher number.

Google said:

So don’t freak out when you look at your reports.

Forum discussion at Google+ and WebmasterWorld.

Popular Articles