Google has updated its managing crawl budget guide documentation to say that the crawl frequency of the Dynamic Search Ad targets. It use to be every 2 weeks, 14 days, and now it is every 3 weeks, 21 days.

The specific section that was updated is under the Handle overcrawling of your site (emergencies) section.

Before it said:

Now it says:

Google explained this was done “to reduce stress on sites, Dynamic Search Ads crawls now occur less frequently, 21 days instead of 14 days.”

Forum discussion at X.

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