I often give this fluffy advice that you should “build a site and content that Google is embarrassed doesn’t rank well for the queries they deserve to rank for.” Well, here is an example of that advice working. John Mueller of Google has watched a site do everything it should and it still doesn’t rank. What is he going to do?

He said he will bring this specific site to the search engineers to figure out what the issue is. It is a Google issue? Is it something John is missing and specific advice he can give to the web site owner? Or is it that the site just won’t rank anymore.

At the 10:47 mark into this video hangout with John Mueller of Google he said:

Here is the video embed at the start time:

Which site is this? I am not 100% sure, but all the questions submitted are over here.

What will be the outcome? I am curious to see.

Forum discussion at YouTube Community.