I know we had a long Holiday weekend with both Father’s Day and Juneteenth but there were some tremors of note related to a possible Google search ranking algorithm update over the weekend. It might be just normal holiday weekend chatter but some of the tools are also showing volatility that match the chatter.
As a reminder, the Google May 2022 core update began rolling out on May 25, 2022 and was officially pronounced complete on June 9th but we saw big tremors before and after the start and end date of that update. Were those related to this May 2022 core update – only Google knows and Google has not really commented directly about that – outside of old comments that anything that was seen prior or post update are not “broad” core updates. But maybe those were tremors of the update? I don’t know.
In any event, the ongoing WebmasterWorld continues to have SEOs and webmasters reporting on fluctuations and volatility after the core update was completed. Here is some of that chatter on or after June 19th:
There is more chatter and all in the past few days…
Google Tracking Tools
Some of the tracking tools are showing changes as well. It is important to note that last week Semrush changed its tracker and adjusted its levels to stop it from always showing such high levels. But the spikes are still there, just not always in the red – which makes sense. Semrush confirmed this on Twitter saying “to improve sensitivity, the sensor was recalibrated to most accurately portray the volatility change over time.” So keep that in mind…
Hotter on the 22nd:
Hotter on the 22nd:
Hotter on the 22nd:
22nd:
Hotter on 22nd:
Hotter on 22nd:
So it seems we had more tremors – might be related to the past Google core update, might be related to something unrelated to the core update but some other algorithmic shift, might be normal Google shifts, might be holiday traffic or something else.
Have you noticed changes and volatility in the past few days?
Forum discussion at WebmasterWorld.