Google’s John Mueller said on Twitter that he doesn’t believe things like keyword stuffing should lead a site or page to be removed from the Google search index. He said “IMO keyword stuffing shouldn’t result in removal from the index.”

This is after someone pointed out a page doing this technique and he said instead Google can just ignore the keyword stuffed words, like they are not there. He said “we can ignore boring keyword stuffing,” which he added was “popular in the 90’s; search engines have a lot of practice here.”

Here is the example:

John responded:

John Mueller said this before, when we discussed their two pronged approach to spam – devalue the content or demote the page. He gave the exact example of keyword stuffing here saying in that video:

This isn’t to mean Google likes keyword stuffing, it is against Google’s guidelines plus Google has called out webmasters who have done it. Plus it is against Bing’s guidelines as well.

Forum discussion at Twitter.