Bloomberg reports that Google has downgraded/lowered the search rankings of Deepfake porn sites. Bloomberg wrote, The company is lowering such content in search rankings, a spokesperson said, adding Google is “continuing to decrease the visibility of involuntary synthetic pornography in search and develop more safeguards as this space evolves.”

Google recently added a new ads policy against deepfakes as well.

The article says:

I checked Semrush data for Mrdeepfakes.com and it showed a 11% drop in search visible in Google from April to May 2024. Here is the ranking chart from Semrush over the past 6 months, you can see the decline most recently over the past month or so:

So if you are in the deepfake business, you may have seen a decline in search rankings and traffic recently?

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