Google launched its November 2023 Reviews update on Wednesday afternoon, November 8. But we didn’t see it have much of any impact until Saturday, November 11th. It currently seems this Reviews update is not as widespread as the November 2023 core update but there are some sites getting hit hard by this Reviews update.
We saw a nice amount of chatter over the weekend and now, as of Monday morning, the some of the tools are picking this Google Search ranking volatility up.
As a reminder, this will be the last time Google has confirmed a reviews update because it is now more of a regular update, compared to past reviews updates.
SEO Chatter
Here is the recent SEO chatter from WebmasterWorld and our comments area here about what some SEOs are experiencing. We also have posts on X from Glenn Gabe:
Google Tracking Tools
You can see that most of the tools have shown calmer volatility since the early core update days. I suspect that is because this Reviews update is less widespread but as of this morning (not the weekend) some of the tools are showing volatility:
Forum discussion at X and WebmasterWorld and Black Hat World.
