It is not uncommon for Google to ask searchers to leave reviews or rate the search results here and there. But here might be a new one. Google thinks a searcher purchased at a specific retailer and when that searcher does a search for the brand, Google asked the searcher “have you made an online purchase from ae.com before?”

Google is asking this searcher to “help others shop by writing a review.”

Google knows this searcher clicked from Google’s search results to ae.com before and is pushing the individual to leave a review.

James Patterson shared a screen shot of this in action on Twitter:

This does not surprise me but I’d expect you to see this more often over the coming months.

Forum discussion at Twitter.