Google launched Penguin 3.0 late Friday night and we have a lot more detail on it now, including that it should be rolling out for the next few weeks now.
Late Saturday night, the Penguin update seemed to have settled down. Many thought it wasn’t done and those assumptions were indeed correct. Google told us it wasn’t done. But it was partially done because the fluctuations stopped then.
It seems that some savvy SEOs are noticing an uptick in ranking changes yesterday, maybe more so in the UK region.
The ongoing WebmasterWorld thread has folks chiming up again around 4pm EDT yesterday. Here are some of the comments around it starting back up:
Although, the folks in the Black Hat World forum are not really talking much about it starting back up yet, which is weird.
Did you see any changes this morning? The various rank checking tools are all pretty stable with high readings but Penguin updates don’t often show up as much on these tools.
One SEO said he saw changes:
Forum discussion at WebmasterWorld & Black Hat World.
Update: Even stronger reports of more fluctuations around Penguin hit sites on Friday, October 24th.