Google’s John Mueller said on Reddit that you won’t get your Google search rankings back by simply disavowing toxic links from a Semrush report. He wrote, “You’re not going to get your rankings back by following Semrush’s report or by disavowing those links.”

This was in response to a question posted that read:

John Mueller replied saying:

Google has many many times told SEOs to not use the disavow link tool. Saying many times not to disavow, that it hurts more than helps in some cases. Google even blasted some agencies selling disavow services. Not too long ago, Google also said to ignore toxic link reports, also saying disavowing based on third-party metrics is not a good idea.

John Mueller added in a completely different Reddit thread just a few hours ago the same message. This was specific to negative SEO link reports. He wrote:

Just to be clear, John does not seem to be going after Semrush but rather the concept of links hurting a site so much that SEOs should spend time focusing on links over making their content and websites better overall.

So here is one more case of Google saying not to disavow…

Forum discussion at Reddit.