I am seeing signs of another possible Google Search ranking algorithm update today that kicked off last night into today (October 24 and October 25). This is an unconfirmed update, Google has not announced any official update yet but maybe this is the first set of tremors post the completion of the Google October 2023 core update and spam update?

I am currently watching a large spike in chatter without the SEO community as of this morning. Generally that chatter will continue to increase as SEOs in the West wake up and check their analytics and tracking tools.

Plus, some of the automated Google tracking tools are showing volatility already. I assume by tomorrow and later today, the tools that are not showing the search result volatility will see it then.

Here is what I am seeing.

Tracking Tools On October 25, 2023 Unconfirmed Google Update

Here is what the automated tracking tools show for October 25, 2023 unconfirmed Google update over the two-week or so period.

Semrush:

SERPmetrics:

Advanced Web Rankings:

Accuranker:

Mozcast:

Cognitive SEO:

Algoroo:

SimilarWeb:

SERPstat:

Wincher:

SEO Community Chatter

Here is some of the chatter from within the SEO community around this unconfirmed update. I am getting these comments from WebmasterWorld and the comments on this site:

Are you noticing any reversals or changes in your Google search rankings since yesterday?

Forum discussion at WebmasterWorld.