Around December 27th and 28th we may have a Google search ranking algorithm jolt or quick tremor. I highly doubt Google pushed out something over the holidays, this last week of December. But it might just be some weird change that jolted the search results (like that even happens as I am describing).
There was a spike in SEO chatter in the WebmasterWorld forums starting late December 26th through December 28th and some, but not all, of the automated Google tracking tools showed blips around December 27th and 28th. It is not unusual for Google’s search results to fluctuation without Google to manually push an algorithm update, but this jolt seems stronger than normal fluctuations. Maybe it was some sort of weird bottleneck or something, I have no idea.
SEO Chatter
Here is some of the chatter from the forums and social:
Google Tracking Tools
Like I said, some but not all of the tracking tools are showing blips around December 27th and 28th. Here are screenshots of those tools:
Mozcast – although the website is now showing lower numbers:
Things seem to be calming down again, so I am not sure what that jolt was – did you feel something?
This is how Google’s John Mueller responds to questions about this update:
Forum discussion at WebmasterWorld.
