There may be another Google search ranking algorithm update rolling out again. This one started around Tuesday, December 1, 2020. Google has not confirmed this but there is chatter and the tracking tools are also showing an update.

There is chatter at WebmasterWorld where some feel that this is a big one. First posts about this change were around 7am ET on December 1st. Here are what some are saying:

The tracking tools are also showing it:

Mozcast:

SEMRush:

SERPMetrics:

Advanced Web Rankings:

Accuranker:

RankRanger:

Cognitive SEO:

SERPstat:

There is even a shake up on the local side:

BrightLocal:

What are you all seeing?

Forum discussion at WebmasterWorld.