In Google’s last hangout of the year, I asked John Mueller of Google what advice does he want to give SEOs for 2017 – assuming those SEOs have done everything right in 2016.

He said the main thing is around the mobile first index that will be rolling out in 2017. He said that most SEOs are really good at on-page SEO based on the desktop version, but when this goes live, they need to apply the same on-page SEO techniques to the mobile version of the site. Of course, if you are responsive, you really don’t need to worry too much about this.

John also added that SEO tools, both third-party tools and the tools you build internally, need to move from looking at the desktop version to the mobile version of the site.

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