Microsoft Advertising has announced a boatload of new features in its October 2022 release schedule. These include the ability to import your Google’s performance max data, new data exclusion features, more automated extension controls, and much more.

Here is a quick list of the features but you can learn more over here.

Google’s Import solution for Performance Max is generally available
Intent based marketing with Microsoft Audience Network
New Video Ads in Microsoft Audience Network
Microsoft Audience Network expanding into 66 new markets
Smart Campaigns now available in six new markets
Automated bidding and Dynamic Search Ads (DSA) now available in the Japanese market
Data exclusions for automated bidding now in open beta
Automated extensions update: URL tracking now enabled
Asset Library now globally available
Doctors and clinic ads are now available in closed beta

Forum discussion at Twitter.