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Daily Search Forum Recap: March 17, 2021

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Blocked 3.1 Billion Ads, Restricted 6.4 Billion Ads & Suspended 1.7 Million Advertisers
Google has published its annual “Ads Safety Report” and disclosed that it has blocked or removed over 3.1 billion ads for violating its Google Ads policies, it restricted over 6.4 billion ads, suspended over 1.7 million advertiser accounts, and removed ads from over 1.3 billion pages in 2020. Google also said it added or updated over 40 policies for both advertisers and publishers.

Google Maps Business Listing Overlay New Ad Spot
Bryant Suellentrop spotted a new ad placement in the Google Maps interface that Ben Fisher confirmed with me is new. In short, if you are browsing Google Maps and click on a business pin, Google will overlay the local result on the map interface. Now Google is showing an ad listing in that overlay.

Google My Business Review Removal Request Status Tool
Google My Business has launched a new tool where you can not only see the reviews for your business, but also quickly report those reviews for policy violations and even better, check the status or reviews you already reported. Plus, if that review was not removed, you can quickly submit an appeal.

Emojis In Google Search Suggestions & Autocomplete (Desktop & Mobile)
A couple of years ago we reported Google showing emojis in part of the search suggestions and autocomplete suggestion as you type your query into Google Search. Well, I am seeing reports of this again, not just on the desktop results but also the mobile search results.

Can Browser Extensions Impact Your Google Core Web Vitals Scores?
Over the past week or so, there has been a lot of chatter in the SEO industry around the potential threat third-party browser extensions can have on your core web vitals scores. Specifically how it might impact your rankings in Google Search based on how a user who visited your site may have installed a plugin that impacts maybe the CLS score on your pages.

Daniel Waisberg (from Google) & Yehoshua Coren Go Onion Shopping
Here is a fun photo of two analytics gurus, one from Google – Daniel Waisberg who now is part of the Search Console team and John Mueller’s team and Yehoshua Coren who is an independent analytics con

Other Great Search Forum Threads:

Embedding a captivating video or live-stream is a fantastic way to increase time-on-site and get those covetted long-clicks. It’s only logical, right? The only problem is the bounce-rate, but luckily you can co, John Mueller on Twitter
What does "SEO friendly" mean at Google? … … That the meeting time is friendly to the time zone of the team in SEOul, Korea, Malte Ubl on Twitter
I’ll go out on a limb & suggest you tone it down. Maybe the post isn’t technically perfect (nothing is), but having people be curious, try things out, find approaches that improve their sites, and, John Mueller on Twitter
Wikimedia Enterprise To Launch Paid Service For Big Tech, WebmasterWorld

Search Engine Land Stories:

Google blocks 3.1 billion ads in a tumultuous 2020, says annual Ads Safety Report
Google My Business releases tool to manage your reviews
SharedArrayBuffer warnings in Search Console: Clarifying a new cross-origin isolation security policy
Do you know headless? And what brands fared well in the pandemic; Tuesday’s daily brief

Other Great Search Stories:

Analytics

How Does Page Load Time Affect Your Conversion Rate?, Pingdom
How to Add Tooltip Annotations to Your Google Data Studio Reports, Measure School

Industry & Business

Google cuts app store fees for developers on first million in annual sales, CNBC
How Washington fumbled the future, POLITICO
The 2012 FTC staff papers, blog.google
Wikipedia Is Finally Asking Big Tech to Pay Up, Wired
More U.S. states join Texas-led antitrust lawsuit against Google, Reuters

Links & Content Marketing

Case Study: Can a Few Relevant Links Boost a Low Traffic Site?, Online Ownership
How To Find Blog Post Ideas In Seconds, Koozai
How to Get Quality Backlinks in Any Niche, RankRanger

Local & Maps

1 year of Covid: 4 trends that will last, Think with Google
Apple Maps updated with COVID-19 vaccine locations, Appleinsider
Google Maps Marketing: The Full Guide For 2021, SEM Rush

Mobile & Voice

Contactless Sleep Sensing in Nest Hub, Google AI Blog
Top 10 Best (Google Assistant & Amazon Alexa) Smart Displays, Android Headlines

SEO

How to Improve First Input Delay (FID) and First Contentful Paint (FCP), Portent
How to Win With Marketing Competitive Analysis Across Search & Social, WordStream
Core Update Light – Google update without official confirmation, SISTRIX
How to Write High-Performing Meta Descriptions Every Time, Search Metrics

PPC

Guide to growth: Mining for inclusive keywords, Microsoft Advertising
How to Mimic Google Ads Scripts to Create Automation Rules for Native Campaigns, Outbrain
Intelligent automation: The secret to an advertising executive’s success and happiness, Microsoft Advertising
Join the Women of AdSense summit, Google Blog

Search Features

How we’re helping Aussies in their search for support, Official Google Australia Blog

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