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Daily Search Forum Recap: May 4, 2023

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Bing Chat updated some features and removed the waitlist. Google said Search Impression Share reporting is not coming to Performance Max campaigns any time soon. Google said disavowing links based on third-party metrics is a terrible idea. Google is testing up and down arrows in the auto-complete search bar. Google had an issue with Google Merchant Center feeds.

Search Engine Roundtable Stories:

Microsoft Opens Bing Chat To All With New Upgrades
Microsoft had an event yesterday in NYC showing off some new features for Bing Chat, touting some growth figures and announcing it removed the waitlist for the co-pilot feature.
Google Tests Up & Down Buttons In Autocomplete Search Bar
Google Search is testing up and down arrow buttons in the search bar, so you can click to toggle down or up to autocomplete search suggestions. You can also use the arrow up and down on your keyword, but the buttons may be a new touch.
Google: Search Impression Share Not Coming To PMax Campaigns
Google Ads seems like it will not be adding Search Impression Share reporting to Performance Max campaigns any time soon. Google’s Ginny Marvin confirmed that “auction insights and click share reporting in PMax only include Search network.” She said she agrees…

Google: It’s A Terrible Idea To Disavow Links Based On Third-Party Metrics
Google’s John Mueller said it is a “terrible idea” to disavow links based on metrics from a third-party tool. In fact, John is not a fan of disavowing links in most cases.

Confirmed Google Merchant Center Feed Issues
Google has posted that the Google Merchant Center feeds have issues. The notice is posted here and reads, “We’re investigating reports of an issue with Feeds. We will provide more information shortly.”

Google Search On Old Nokia Mobile Phone
Remember those old Nokia mobile phones? Do you remember Google web search being tested on those devices? Jon Erlichman from Bloomberg shared an old video of this in action on Twitter the other day.

Other Great Search Threads:

Artificial intelligence: automated content generation, WebmasterWorld
If you let random sites syndicate your content in whatever way they want, then you’ll have to live with that content being indexed and potentially outranking yours. If people are copying your content & you don’t like it, then consider if the DMCA process , John Mueller on Mastodon
Clicks do not count yesterday and today, WebmasterWorld

Search Engine Land Stories:

TikTok’s new ad product gives publishers 50% stake
YouTube has a new interface, and not everyone is excited about it
GA4 custom funnel reports are here
Why most brands fail at link building: Top 5 mistakes
Google no longer recommends canonical tags for syndicated content
10 ways to build quality backlinks for any website

Other Great Search Stories:

Analytics

10 Differences Between Universal Analytics and Google Analytics 4, Hospitality Network

Industry & Business

AI ‘Will Cause Real Damage,’ Microsoft Chief Economist Warns, Bloomberg
San Jose office site near big Google tech hubs lands local buyer, Silicon Valley
Google employees complain about CEO Sundar Pichai’s pay raise, CNBC
Google wins US patent trial over data-retrieval technology, Reuters
Google, Meta executives push back against Canada online news bill, Reuters

Links & Content Marketing

12 Types of Content Marketing to Leverage for Success in 2023, Semrush
7 Formulas for Writing Introductions That Convert Scanners Into Readers, Content Marketing Institute
Copywriting vs. Content Writing: Differences & Similarities, Ahrefs

Local & Maps

Join the Jonas Brothers on the road with Waze, Google Blog
New Waze Feature Will Make More Google Maps Users Jump Ship, AutoEvolution

Mobile & Voice

Get ready for I/O ‘23: start planning your sessions, and take a look at some of Android’s favorite moments!, Google Developers Blog
Google I/O 2023 is next week; here’s what we’re expecting, TechCrunch

SEO

How to Do Keyword Clustering & Why It Helps SEO, Semrush
How to Find Keywords for Local SEO, Rank Ranger
How to Shape an SEO Campaign, SERP’s Up SEO Podcast
How to Submit a Site, Location, Products to Google and Bing, Practical Ecommerce
Which is best for SEO writers? Bard vs. ChatGPT vs. Bing Chat, SuccessWorks

PPC

Adswerve Overview Guide: Master the Basics of Google Analytics 4 (Updated May 2023), Adswerve
Google Ads Abused to Lure Corporate Workers to LOBSHOT Backdoor, Dark Reading

Other Search

Passkeys: What they are and how to use them, Google Blog
Try 4 new Arts and AI experiments, Google Blog
Answer: How well do LLMs answer SRS questions?, SearchReSearch

Feedback:

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