Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
60% Of SEOs Improved Core Web Vitals Prior To Google Page Experience Update
As you know, the Google Page Experience Update is now not scheduled to begin rolling out until mid-June and then take several weeks to roll out. We also know that this won’t be a massive update, according to Google. But still, every SEO company is pitching core web vitals services. An SEO poll shows that 60% of SEOs have already done work to improve core web vital scores for clients.
Signed Exchange Reports May Come To Google Search Console
Google’s John Mueller, I think – I am not 100% sure – hinted that reports for signed exchanges may be coming at some point in the future to Google Search Console. This is in addition to signed exchanges being currently supported in the AMP report.
Google: Removing Google Ads Won’t Help You Rank Higher Organically
Google’s John Mueller was asked if removing Google Ads and stopping paying Google for search ads would help your site rank better in the organic free listings. John said no, they are not related and what you do or do not do on Google Ads has no influence on your Google Search organic rankings.
Google Indexing API For Jobs Postings: When To Submit Changes
There are only two use cases, currently, for the use of the Google Indexing API. The first is for job postings listings and the second is for live events content. An SEO named Nick Lowery asked when using the indexing API for job postings how often should you submit the changes to job openings to Google.
Painter At Google NYC Office With A Gas Mask
Here is a photo from a bit ago, of a painter wearing a gas mask during COVID while painting the Google I/O office. The design looks very Google I/O to me, so I scheduled this photo to be shared today.
Other Great Search Forum Threads:
A gap in data means the site lost verification with that method for a significant time. Backup-accounts & backup-methods can help :). It’s annoying though, since you can’t “fix” it yourself, sorry., John Mueller on Twitter
Big push on attributes for: Located inside & what floor business is on. #LocalSeo https://t.co/PjijavGIe6, Tim Capper on Twitter
I don’t think we have anything to clarify here (at least not at the moment). There’s no particular markup available for that, so in general, like with most things online, you’d want to do, John Mueller on Twitter
I dunno — my feeling is they’d be adding complexity to something that lots of people mess up even without the extra complexity. I’d try to keep a site-move 1:1 unless there are sup, John Mueller on Twitter
Other Great Search Stories:
Analytics
Google Analytics prepares for life after cookies, TechCrunch
Industry & Business
Alphabet (GOOGL) Boosts Google Pay Reach With New Feature, Yahoo Finance
Google Fiber launches faster internet service in Kansas City, KSHB
Links & Content Marketing
The Best B2B Content Marketing Tactics You’re Probably Not Using, Business 2 Community
Why is Digital PR Important for SEO and Link Building?, Big News Network
Local & Maps
Contractors Penalized for Not Displaying License Numbers on Google My Business Websites, Bill Hartzer
Mobile & Voice
Google I/O 2021: Android 12, Pixel Buds and what else to expect, CNET
SEO
SEO is good for the environment, Blue Sky Doing
Will Older & Outdated Articles Hurt My SEO?, Search Engine Journal
PPC
A paid media expert’s perspective on dealing with depression, Brainlabs
How to Scale Google Ads – Tough Talk Time, ZATO Marketing
This post was pre-written and scheduled to be automatically posted today, I am offline for a holiday and unable to respond to comments or questions until late Tuesday night.
