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Daily Search Forum Recap: July 26, 2018

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Fetch Works But Won’t Render The Page? May Be Timeout Issue.

Google’s fetch as Google tool in Search Console lets you do a lot of cool things but what happens with the fetch part works but when you also try to render the page…

Google: Debunking SEO Theories & Myths Is Not Scalable

Yesterday I reported how Google suggested that some SEOs make up theories to suit their own agenda. So someone asked John Mueller of Google to debunk one of those theories in which John said debunking all the theories across the web is not a scalable solution…

New Google White Local Panel Design

After testing a white local panel with circle buttons design in Google for 10 months…

Google Tests New Hotel Search Results Design

A nice number of people are seeing Google testing a new design and layout for hotel search results in Google. The new look looks more compact and modular as opposed to the card based list view in the current design…

Google Has Removed The Quality Raters Guidelines PDF

Sometime this morning, Google has abruptly removed the Search Quality Raters Guidelines PDF for the internet. It is supposed to be at this location but it 404s and nothing comes up.

Go ahead, search for [search quality raters guideline] and click on the first result…

Google Dance Singapore Photos
Since many of you, like me, were unable to attend the Google Dance Singapore event, I wanted to share photos of the event that I found on Instagram and Twitter. The one above is from Gary Illyes of G

Other Great Search Forum Threads:

If you’re submitting more than a handful of pages, you should probably use a sitemap file instead., John Mueller on Twitter
Google Alphabet Q2 Revenue Up 26pct YoY to $32.7 Billion, WebmasterWorld
I don’t see a problem with that. Only SEOs search for full URLs like that, right? :-)…, John Mueller on Twitter
Google Assistant has a new Help Community!, Google Web Search Help
If the language / location doesn’t match any of the known pairs, we have to determine the most relevant one ourselves – it’s undefined.… https://t.co/MSTeKIQBqv, John Mueller on Twitter
New course from Google: Ad Assets for App Campaigns. Sign up now and earn a certificate upon completion! https://t.co/6IHXLe0Htc… https://t.co/FIhmAJ8Qjh, Google Ads on Twitter
See how your feedback reshaped #BingAds during the first half of 2018. https://t.co/t9KgxXQxM6…, Bing Ads on Twitter
We use over 200 signals for crawling, indexing, and ranking — and we don’t have a static order of importance among them. Maybe the “key” is referring to the lock-symbol that’s shown in browsers? :-)… https://t.c, John Mueller on Twitter

Search Engine Land Stories:

Google event search feature adds more details and links to book tickets
Rookie link-building and content outreach mistakes you won’t make twice

Other Great Search Stories:

Analytics

Become a Google Analytics guru in 48 hours — for less than $10, thenextweb.com

Industry & Business

Inside Google Assistant’s personality team [Video], Yahoo Finance
Capybara SEO trusts Raven tools to manage over 80 clients, raventools.com
Google for Nigeria: Making the internet more useful for more people, Google Blog
Yandex Announces Second Quarter 2018 Financial Results (NASDAQ:YNDX), Yandex

Links & Promotion Building

Link Building for Newbies: 10 Basics You Must Know, Search Engine Journal

Local & Maps

Google App Update Breaks Local Device Search Feature, Androidheadlines.com

Mobile & Voice

Alexa can now tell you the phone number of your favorite store, Engadget
Early Days of Voice Search at Google, Go Fish Digital
The Rise of Visual Search: How Brands Can Adapt, Search Engine Journal
With Alexa Cast, Amazon Music now has an answer to Chromecast, Fast Company

SEO

Keyword cannibalization, Yoast
Rewriting the Beginner’s Guide to SEO, Chapter 2: Crawling, Indexing, and Ranking, Moz
17 Tactics to Create Engaging & SEO-Friendly Content, Search Engine Journal
Analyzing Competitors with SEMrush – Traffic Data That Speaks Volumes, SEM Rush
Are These 3 Lesser-Known SEO Problems Holding You Back?, MarTech Advisor
Conquer the World With This International SEO Guide, WordStream
My Specific Content Syndication Strategies For SEO, Ignite Visibility

PPC

Apple’s Search Ads expand to six more markets in Europe and Asia, TechCrunch
Google Adwords Strategies: Targeting Competitors Keywords, Vertical Measures
How to Use Google Keyword Planner in 2018 (and Beyond), ahrefs.com
SEO vs. PPC | Which One Is Better For You & Your Business?, Cognitive SEO

Search Features

Designing for the Google Assistant on Smart Displays, Google Developers Blog

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