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Daily Search Forum Recap: July 29, 2022

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google has updated its search quality raters guidelines PDF last night, you want to check it out. Google now says core web vitals are not scored on noindexed pages. Google said age verification sites probably won’t show in Google Discover. Google Maps added aerial views, more biking details, and much more. Google confirmed that embedding iframes with noindex does not hurt the page. Plus I posted the weekly SEO video recap, check it out, and subscribe.

Search Engine Roundtable Stories:

Google Updates Search Quality Raters Guidelines On July 28th
Google has updated its Google Search Quality Raters Guidelines PDF just a bit over 9 months since the last update. The document keeps getting smaller, from 175 pages in 2020 to 172 pages in 2021 and now to 167 pages in 2022.

Google Core Web Vitals No Longer Impacted Pages With Noindex
In 2021, Google said that Core Web Vitals may also be graded based on pages on your site that are noindexed. Well, that is no longer the case according to an updated Google help document. A page that has noindex on it will no longer be factored into your Core Web Vitals and Google Page Experience scores.
Google: Age Verification Requirement May Prevent Site From Surfacing In Google Discover
Danny Sullivan of Google said on Twitter that he believes that sites that require age verification would not surface in Google Discover. He added he has to confirm this but has not responded in three days since saying this originally.

Google: Embedding Iframes With NoIndex Does Not NoIndex Your Page
This may be obvious to a lot of folks but embedding iframes can be a confusing topic to many. John Mueller of Google confirmed that if you embed an iframe that contains a meta noindex, it won’t result in the page you are embedding the iframe being removed from the Google index.

Google Maps To Add Aerial Views, More Biking Details & More
Google Maps announced it is adding photorealistic aerial views, new cycling route information, new notifications for sharing your location, and more.
Search News Buzz Video Recap: July Google Product Reviews Update, Quality Raters Guidelines, Things To Know Disappear, Core Web Vitals, Bing, Ads & More
This week, it was awkwardly quiet with the Google rankings and then Google dropped the bombshell, the July 2022 Google Product Review update touched down. Google also released new search quality raters guidelines…

Google Fast Looking Sign
Here is a Google sign at the Google Chicago office that makes the super G logo look fast or on fire. It also looks like the bottom of the G is somewhat broken. Anyway, I found the sign speedy and wa

Daily Search Forum Recap: July 28, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web…

Other Great Search Threads:

For the query “apple”, how would you rate these two results on a scale of 1-4? What about on a scale of 1-10? What if we told you that the choice of scale is absolutely critical for getting search right? Bonus: we are r, Neeva on Twitter
Do sites that you work with have a notion of “technical debt” when it comes to SEO? Do you have any particular name for it?, John Mueller on Twitter
Have an #ecommerce site? Watch here https://t.co/QbRdFgfnhM to learn 6 tips for improving your appearance in search results., Google Search Central on Twitter
I used the default @GoogleAds support for the first time in years. Wow, that was a waste of time. I even made a >1 min video to explain the issue – it didn’t help. Canned useless info was all I could get. I have some reps tha, Brad Geddes on Twitter
Here’s one way you could test it instead: open a random HTML page, take some of the HTML comments, and search for them on Google., John Mueller on Twitter
Hi, What kind of richsnippet is the scrolling banner on this SERP? 😁 C’est quel genre de richsnippet le bandeau qui défile sur cette SERP ?, Etienne Briand on Twitter
It’s a bit quiet here, because I’m lining things up for a bunch of upcoming events, so stay tuned for that 🙂 – A virtual Unconference – A few in-person meetups – Two bigger in-person events!, Martin Splitt on Twitter
What is the first thing you do when you get access to a new GSC profile?, Eli Schwartz on Twitter

Search Engine Land Stories:

How I earned a knowledge panel without a Wikipedia page
Google search quality rater guidelines update: What has changed
Neeva shares search rating guidelines for technical queries
Google search quality raters guidelines updated today

Other Great Search Stories:

Analytics

Custom Alerts in Google Analytics 4 – (The Complete Guide), Data Driven U
How to Build a Better Data Strategy, Merkle
You Can Now Change Cookie Expiration And Cookie Update Settings Using The Google Analytics Interface, tl;dr Marketing

Industry & Business

Why Google Sued the Descendants of a Railroad Tycoon and a Civil War General, Wired
DoJ okays Google’s acquisition of Mandiant, The Register

Links & Content Marketing

Is It Time for Content Marketers To Care About Web3? 20+ Experts Weigh In, Content Marketing Institute
What Do You Do When Inspiration for Your Content Marketing Wanes? [Rose-Colored Glasses], Content Marketing Institute

Local & Maps

Google Maps makes major update to cycling navigation, Road
How to use multi-stop routes in Apple Maps and iOS 16, Pocket Lint

Mobile & Voice

Google on how Nest Hub Max ‘Look and Talk’ works, 9to5Google
Google Pixel Buds Pro review: Great ANC meets the best Google Assistant experience, Tom’s Guide

SEO

5 Ways to use Natural Language Generation for SEO, iPullRank
How to Accelerate Your Marketing Strategy with Product-Led SEO, Search Pilot
How To Start Selling SEO Services, Semrush
Neeva Query Result Rating Instructions for Technical Queries, Neeva
Search Console connector – Connect to the GSC API in one click and go beyond the 1,000-row UI limit, tl;dr Marketing
SERP Keyword Extractor to Find Alternate Keywords To Include In Title, tl;dr Marketing

PPC

Lead Generation for Insurance Agents: How Insurance Agencies Can Utilize PPC?, PPC Expo

Other Search

Our 5 Doodle for Google finalists illustrate self-care, Google Blog

Feedback:

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