Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Search Engine Roundtable Stories:
Poll: How Are You Going To Fix Your Rankings After The Google Medic Update?
Google is not telling webmasters what to fix after the Google Medic update and the advice around building great content is insulting to some. So here is a poll asking what you are all trying to do to fix your sites.
Google Fixes Video Carousels To Show Them Less Often
Several weeks ago, Google began showing more and more video carousels in the search results. So much so, publishers were upset because it was leading to less traffic to their web sites. Google seems to have reversed it and is now showing video carousels less often now.
Google Add Google Posts In Local Knowledge Panel
If you are logged into your Google My Business account and do a search for your business, you may see a call to action from Google to add Google Posts to your Google local knowledge panel…
Google My Business Insights To Expand Query Pool
Google My Business insights reports should now be more comprehensive in the types of queries they use when showing these reports. You can check out your Insights reports in Google My Business.
Google Member Prices In Hotel Listings From Google One?
A number of people over the past few days have been noticing “Member Price” with the new Google One logo next to it. It is unclear how any of this works but it seems those that enroll in Google One are getting discounts in Google’s hotel search results.
Google Beer Pong
I spotted this video of what appears to be Googlers, or at least people at the Google Dublin office, playing beer pong at some party. You can watch the video below. I am not sure if this is part of s
Other Great Search Forum Threads:
If it redirects to itself, then perhaps your CDN is doing some kind of DOS bot-protection? That won’t necessarily block rendering, but if it completely blocks Googlebot, then indexing will be flakey.… https://t.c, John Mueller on Twitter
Seems easy to test, don’t just trust fund random person on Twitter :)…, John Mueller on Twitter
TLS 1.3 approved as standard while spies weep, WebmasterWorld
Search Engine Land Stories:
You Got The Click! Now What?
Aivon launches blockchain-based protocol for ‘first decentralized video search engine’
How to increase your PageSpeed in WordPress
SearchCap: Link building tools, Salesforce gets a new co-chief executive & more
Link-building tools you may not know about
Other Great Search Stories:
Analytics
AdSwerve Acquires Analytics Pros to Further Strengthen Position in Google Marketing Technology, Martech Series
Industry & Business
Amazon, Alphabet, Microsoft and others make health data pledge, CNBC
Google plans to spend $600 million expanding its SC data center, Post and Courier
Michael Streko died, SEO, blogging lessons, & WTF to write about, aimClear Blog
Links & Promotion Building
SEO Broken Link Building as a Content Marketing Strategy, Practical Ecommerce
Local & Maps
Google Created LA Neighborhoods That Don’t Exist, Then Deleted Them. What Gives, LAist
Google Flights is now in Hebrew, Jerusalem Post
Mobile & Voice
Amazon is testing video ads in mobile search results, Digiday
Pandora Premium comes to Google Assistant-powered devices, TechCrunch
SEO
Amazon’s Search Engine Ranking Algorithm: What Marketers Need to Know, Search Engine Journal
Google’s Latest Algortihm Update 2018 – Google New Update, Canbay
Image SEO: What changed and how you can drive traffic through images, BrightEdge Blog
Yoast SEO 8.0: Introducing the Yoast SEO Gutenberg sidebar & a revamped meta box, Yoast
PPC
6 Tips for Writing Ad Copy at Scale, WordStream
Ranking the 6 Most Accurate Keyword Research Tools, Moz
The Increasingly Blurred Lines Between B2B and Ecommerce PPC Optimization, Metric Theory
Other Search
Chrome may soon add a feature that will speed up the entire internet, BGR
Introduction to Machine Learning and AI: Conversations with Chris Penn, Stone Temple
