Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google had their Search On event yesterday and it was a lot of small announcements that can help searchers in a big way. Google Ads continues to have latency issues. Google said you should really avoid changing URLs. Google review may have an issue with submissions. Microsoft Bing is testing traffic analysis in the search results.
Search Engine Roundtable Stories:
All The Google Announcements From Search On 2022
We had another Google Search On event yesterday and in case you missed it or you simply do not want to read through a lot of fluff, here is the short version. Note, I am pretty sure we covered tests of all of these announcements in the past at this site, so everything should look familiar.
Google Ads Continues To Suffer From Latency Issues
Google Ads continues to suffer from ongoing latency issues – mostly from the Google Ads console. This is the place advertisers go in and manage their ads. It has become a joke about how the console can slow down and become almost unusable.
Google Really Wants You To Avoid Changing URLs Just For SEO Reasons
Google’s John Mueller has put down some strong language against changing your URLs for SEO reasons alone. He basically said in most cases, changing URLs will have a negative impact on SEO and that you probably should not change URLs just for SEO reasons.
Bing Tests Traffic Analysis In Search Results Snippets
Microsoft Bing is testing displaying more details in the page insights overlay feature in search. Now Bing is showing traffic analysis, like monthly visitors, the geo-location of those visitors, how they found your site and more.
Google Review Submit Button Not Working For Some
Over the past 24 hours or so, there has been a ton of complaints that the Google reviews submit button is not working. I personally tested it and it seems to work for me, but a Google My Business help thread has tons of complaints about the Google review not submitting.
Google Ballroom Dancing
Okay, this might not be ballroom dancing, I know very little about dancing, but you can see a video below of these Googlers dancing. The post on Instagram says it is during a lunch break.
Other Great Search Threads:
According to some documents, Google was founded on September 27, 1998 (actually it was the 4th). But according to hard evidence, Google signed its first datacenter contract on September 25, 1998., Urs Holzle on Twitter
I replied to another thread, but I suspect there’s just a bug here. We had something similar happen earlier this year with image search when time restricted, it showed very few images when there were more. Nothing, Danny Sullivan on Twitter
I’m not aware of that going away. However, real-time would imply that it’s not 3-4 months, but rather ongoing, John Mueller on Twitter
If a page is not indexed, how can its content be used for indexing? In practice, it’s more nuanced (there are very temporary edge cases), but I would assume noindexed page, John Mueller on Twitter
Searching for [dart mission] on Google is pretty fun today., Danny Sullivan on Twitter
Internet outages are happening more frequently worldwide, including in parts of Iran this week. Across Google, teams are working to make our tools broadly available, following the newly updated US sanctions applicabl, Google Public Policy on Twitter
SEO prioritization is super hard – there are always tons of things you could do, but days are short :). Could you see measurable positive effects, John Mueller on Twitter
You might not realize it, but Fred is a constant topic in German forums, John Mueller on Twitter
Search Engine Land Stories:
What is semantic search: A deep dive into entity-based search
5 new updates to Meta call ads
10 biggest announcements from Google Search On 22
9 new Google search features and tools for shopping
SEO is math
How to turn your Google Business Profile into a revenue-generating channel
Other Great Search Stories:
Analytics
Analytics Dashboard Design & Data Visualizations [Plus Examples], The Gray
How to Organize and Maximize the Value of Customer Data, Street Fight
Industry & Business
How to win an SEO Award – A Majestic Webinar, Majestic
Celebrating the success of 47 European news innovators, Google Blog
Links & Content Marketing
How to Prioritize New Content & Improve Search Visibility, Portent
What Will It Take To Drive Content Marketing Forward?, Content Marketing Institute
Short vs. Long Content: What’s Best for SEO?, BrightEdge
Local & Maps
Apple Car team reforming before end of 2022 says Ming-Chi Kuo, AppleInsider
You’re invited to a Contributor Conversation, Local Guides Connect
Mobile & Voice
Amazon’s redesigned Echo Auto will better integrate with your vehicle, Engadget
Here’s everything Amazon announced at its fall hardware event, Engadget
BMW will use Amazon Alexa to build its next voice assistant, TechCrunch
SEO
Does Using Folded Content Hurt Google’s Own SEO?, Onely
Google Doesn’t Use DA And DR, But They Correlate With Rankings, Onely
How Long Should a Blog Post Be? A Data-Driven Guide for 2023, Semrush
Top E-A-T Factors: What I Learned After Analyzing 70 SERPs, Brafton
Winners & Losers of the September 2022 Core Update & Product Reviews Update, Amsive Digital
SEO Text Doesn’t Work, Onely
PPC
Check out our top insights for Halloween 2022, Microsoft Advertising
Chrome lays out Manifest V3 2023 transition timeline for extensions, 9to5Google
How Can PPC Help Inform a Powerful Link-Building Strategy, PPC Hero
How to Leverage SEO and PPC Synergy to Drive ROI, Conductor
Updates to Gambling and games policy (September 2022), Google Advertising Policies Help
Search Features
Google Broke Image Search for Creative Commons and Hardly Anyone Noticed/Cares, CogDogBlog
Feedback:
Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.
