Today I spotted a possible large Google update starting out that may or may not be Panda related. Google said we should expect a doorway page algorithm update, they’ve already updated their guidelines. Google’s mobile friendly algorithm is said to be more visible than Panda, which is big – although we don’t know exactly how big it will be. MozCast and SearchMetrics tools are also preparing for the mobile algorithm update. Don’t forget that Android apps with App Indexing already benefit from this algorithm update. Google AdWords made some of the AdWords data fresher and faster. Google AdWords also updated the top movers report. Can you turn a transactional or informational query into a brand query on Google? Google Maps reduced their phone support hours. Did you try the Google Feud game? Finally, the Wall Street Journal published leaked FTC documents on the Google FTC probe, showing how evil they are – maybe. That was this past week in search at the Search Engine Roundtable.

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Search Topics of Discussion:
Mountain View, We May Have An Update: Google Update Chatter Heating Up.
Google Doorway Pages Algorithm & Guidelines Updated
Google: The Mobile-Friendly Algorithm Will Be Larger Than Panda Or Penguin
How Significant Will Google’s Mobile Friendly Algorithm Be? Unknown.
Moz & SearchMetrics Search Tracking Tools Prepare For Mobile Algorithm
Google’s Mobile Friendly Ranking Algorithm Already Live For Android Apps
Google AdWords Speeds Up Data Freshness
Google AdWords Updated Top Movers Report
That’s SEO: Turning Transactional Queries Into Brand Queries On Google
Google Maps Business Phone Support Hours Reduced
Play The Google Suggest Family Feud Game
Does WSJ’s U.S. Antitrust Probe of Google Article Show Google Is Evil?

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