I have not done the video in about three weeks due to holidays, but I am back and here is the recap of 3 weeks of news all in 10 minutes. Google made two “minor” updates to Panda, one on October 20th and the other on October 13th. But one was pretty major, some say it had to do with the link algorithm and not Panda. A poll we ran claims 9.2% lost their jobs because of Panda and 25% are worried they might. Google is now defaulting SSL search to logged in users, but this kills query data. So why doesn’t Google build an API to pass this information securely to Analytics tools? Google’s search quality raters handbook was leaked again. Google said SEO is not spam. Google AdWords launched cost per phone and dynamic search ads. Google dropped support for the + search operator. Google & Bing treat the canonical tag differently. Google said exact match domains aren’t golden. Google’s link count in webmaster tools spiked. Google is too smart, people are calling them the intention engine and that isn’t good. Bing teamed up with Firefox to make a custom browser. Yahoo is now powered by Bing almost everywhere now. Yahoo is up for sale or are they? That covers the past three weeks of news we covered at the Search Engine Roundtable.
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Search Topics of Discussion:
Minor Google Panda Update On 20th: Panda 2.5.3
Google Makes Minor Panda Update October 13th: Panda 2.5.2
66% Says Google’s Panda Minor Update Was Very Significant
Google Links Algorithm Gone Haywire?
9.2% Of You Lost Your Jobs Due To Google’s Panda Update
Google SSL Default, Goodbye Query Referrer Data
Google, Here Is A Solution For Passing Query Data Securely
Google’s Quality Rating Guidelines Leaked, Again
Google’s “Definitive” Answer: SEO Is Not Spam
Google AdWords Bid To Call: Cost-Per-Phone (CPP)
Google AdWords Dynamic Search Ads: Ads Without Keywords
Google Kills + Search Operator
Google & Bing See Canonical Tags Differently
Google: Exact Match Keyword Domain Does Not Mean Rankings
Links Increase In Google Webmaster Tools
Google – The Intention Engine
Firefox With Bing
Yahoo Organic Search Now Powered By Bing Everywhere*
Yahoo Up For Sale Again? Google Potential Buyer?
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