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Would Your Website Pass a Google Review?

Aaron Wall wrote a very good piece on whether your website will pass a Google review and says that human reviews can potentially bring your site down. He mentions tactics you should use to avoid such reviews, including building quality content on your site, creating quality signals, and avoiding making drastic changes to your site so that you don’t get flagged for review.

The discussion moves to Sphinn where most people think that their websites would not pass a quality review. Furthermore, they are not exactly sure they agree with how Google’s reviewers handle sites at times. Since Aaron mentions that Marissa Mayer employs 10,000 reviewers, that’s a hefty number (of individuals who likely aren’t trained in any way). What’s to say that these individuals don’t really know what they’re doing?

Best, perhaps exclusive content is the way to go. That way, you’re not repeating what other people say and you’re actually adding value for your visitors.

Forum discussion continues at Sphinn.

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