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It's Time to Use SEO Terms Correctly (or Maybe to Learn SEO and Stop Claiming You Do!)

There’s a big problem in the SEO industry and that’s the fact that people are not using SEO terms correctly. Jill Whalen has written a great post on Search Engine Land to this effect — she says that due to there being no industry definitions, lack of knowledge (or laziness), and “old wives tales” (where people misinterpret something happening due to something else), SEO terms are not really understood at all times. She closes her great wirteup with a powerful statement: “After all, if the very people who make up our industry can’t get it right, how will others?”

Would you disagree that this is a problem? Most Sphinners think that Jill is spot on the money. Here’s a great response to the article from SEOAly:

Aly also makes a rational follow-up “argument” that I personally identify with — a lot. A lot of people, she says, claim that they know SEO when they don’t. Those who know SEO don’t usually say “hey, I know SEO!” There are a lot of charlatans out there.

Forum discussion continues at Sphinn.

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