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Bing Ads Revamps User Interface & Adds New Features

Bing Ads

Bing announced they are launching a new easier to use interface for Bing Ads, as well as releasing new features.

The changes include:

Auto-tagging. Bing Ads handles tagging automatically for you, providing more accurate reporting, and reducing time spent on managing campaigns.
Online insertion orders. No need to fax or email insertion orders – you can do it online through Bing Ads or the Bing Ads API. This will offer ease in your ability to track budgets and manage account payments.
New performance indicator. Coming soon, a new Top Mover feature is a diagnostic tool that quickly analyzes ad performance, allowing you make better campaign decisions
Improved UI. Starting next week, you will start to see Bing Ads in a different way. With simpler navigation and a new look, Bing Ads will become easier to use and enable you to save time by improving work flow.

Here is a before and after on the new look:

click for full size

Here is a video of the new features:

Forum discussion at WebmasterWorld.

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