Daily Search Forum Recap: April 7, 2020

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Search Engine Roundtable Stories:

Google Search COVID Announcements Will Be Live Soon
A week ago we we reported that Google has new structured data named SpecialAnnouncement that some sites can use to markup their Google search results. Well, Google didn’t write a blog post about it until Friday afternoon and it isn’t live yet. Danny Sullivan of Google said it should be live soon.

Google Tweets Its Search Changes For COVID-19
The Google Search Liaison account on Twitter posted several tweets summarizing many of the changes Google has made to search over the COVID-19 crisis. We covered many of them here, actually, all of them. But I thought it would be good to share these tweets in one place.

Google Ads New Chart Types For Time Series & Summary
Google Ads seems to have launched new chart type options in the Google Ads interface. When you click on it, Google gives you options for either a time series or summary chart. Here are screen shots from Jessica Budde and Jeremy Krantz.

Google Tests Moving Review Stars Lower & Changing Colors
Google seems to be testing moving the review stars from just under the title to below the description portion of the snippet. Google is also testing changing the color from orange to yellow. Here are screen shots I was able to replicate but I am not the only one seeing this.

Asked Google: Does Searcher Behavior Changes Influence Overall Ranking
A week or so ago, I asked Google’s John Mueller in a video hangout if it is possible that the changes in searcher behavior we are seeing are influencing the overall Google search ranking algorithm. We have been seeing a lot of fluctuations in Google search, so I asked if maybe that is why.

Red Google Bike Basket
Here is a close up of the baskets mounted on some of those Google bikes. Not that anyone is really using these bikes now. But hey, we can dream of using them in the future.

Other Great Search Forum Threads:

How would you describe the images to someone who can’t see the images? That’s essentially what you should be aiming for., John Mueller on Twitter
If it’s a .ca TLD then that would automatically be geotargeted to Canada, and you wouldn’t be able to override it. It can still rank globally, and hreflang can help show the right URL, but if you want to be s, John Mueller on Twitter
The page has evolved quite a bit over time, I wouldn’t assume 2013 is when the stat was added. (Also, I’m pretty sure we don’t have newer stats on this; it’s such an irrelevant metric for search at some point), John Mueller on Twitter
GoDaddy Acquires Neustar Registry and Business, renaming it GoDaddy Registry, WebmasterWorld
It’s not a very useful heading if nobody can read it. Why would you want to do that?, John Mueller on Twitter

Search Engine Land Stories:

The future of identity in a cookieless world
Foursquare and Factual merge, CEO Shim to lead combined company
Why you shouldn’t use Google Ads’ seasonality adjustments for COVID-19 fluctuations
Making sense of 2020: New marketing priorities & opportunities amidst the chaos
UK court to Google: Expose algorithm or withdraw key piece of defense evidence
Is recent Google algorithm volatility related to COVID-19 or normal? Live panel to discuss Tuesday
Video: Eric Wu on how SEOs can talk to developers and going beyond content and links
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